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Stack Ecosystem MOTION
Client

Daily Objects

Project

Stack Ecosystem

Visualisation, Motion Design, Launch Strategy

Stack is a modular ecosystem of phone accessories designed by Above and developed by Daily Objects. Built on a stack-and-lock mechanism, every piece in the system — cases, grips, wallets, stands, and colour plates — is modular by design. They click into place, switch in seconds, and work together as one fluid system. The films were crafted to bring this world to life across reveal and launch formats. The core ideas driving the work were modularity, the satisfaction of things coming together, and the endless possibilities of mix and match.

Stack Case

Rather than simply demonstrating functionality, the films built a narrative using the product's own form, letting its geometry, materiality, and finish do the storytelling. To highlight the beauty in Stack's considered design, the films move in close, finding unexpected angles and frames that reveal the tactility of its surfaces and the precision of its connections. Each product gets its moment, CMF treated with the same care as motion, so colour and material feel as compelling as the mechanism itself. The result is work that feels contemporary and playful equally.

Stack Wallet

Stack Flexstand

Stack Popsocket

Stack Pixel Teaser

Stack Pixel Mainfilm

Credits
Creative Direction & DesignVed Uttam
Team Daily ObjectsRitesh Keshi, Vipasha Chouhan
3D ArtistsMrinal Manu, Ranjeet Pal, Srajal Mandwal
Hand AnimationSantosh Kumar
Sound DesignMenura Studio